ISBN9781292017310
Call NumberB.R. 658.802 M345 2017
TitleMarketing strategy & competitive positioning / Graham Hooley... [et al.]
 Marketing strategy and competitive positioning
Edition6th ed.
ImprintHarlow : Pearson, 2017
Physical Descriptionxv, 569 p. : ill. ; 27 cm.
BibliographyIncludes bibliography and index.
SubjectTarget marketing Same subject(4)
 Marketing -- Management Same subject(19)
URL ObjectTable of Contents
Item NumberLocationItem ClassStatusCall NumberSectionCollectionAccess No.
1010000413 Cathedral of Learning Book Reserved Available B.R. 658.802 M345 2017 c.5 MSM 2nd Floor (Newspapers Collection) 81391 c.5
2010001880 Cathedral of Learning Book Reserved Available B.R. 658.802 M345 2017 MSM 2nd Floor (Newspapers Collection) 81387 c.1
2010001881 Cathedral of Learning Book Reserved Available B.R. 658.802 M345 2017 c.2 MSM 2nd Floor (Newspapers Collection) 81388 c.2
2010001882   Hold Cathedral of Learning Book Reserved Due(2018-Sep-21) B.R. 658.802 M345 2017 c.3 MSM 2nd Floor (Newspapers Collection) 81389 c.3
2010001883   Hold Cathedral of Learning Book Reserved Due(2018-Sep-25) B.R. 658.802 M345 2017 c.4 MSM 2nd Floor (Newspapers Collection) 81390 c.4
Main Database
(Total 166128 Bib)